Privacy Policy

1. Overview

Litteratus ("Litteratus," "we," "us," or "our") provides marketing and operations technology services, including websites, automation systems, and related digital products (the "Services"). This Privacy Policy explains what information we collect through our website and Services, how we use it, and the choices you have.

By using our website or Services, you agree to the collection and use of information as described in this policy.

2. Information We Collect

We collect information in the following ways:

• Information you provide directly — such as your name, email address, phone number, company name, and any message content submitted through contact forms, lead forms, strategy session requests, or email correspondence.
• Information collected automatically — including IP address, browser type, device information, pages visited, time spent on pages, referring URLs, and general location data, collected through cookies, pixels, and similar tracking technologies.
• Information from third parties — we may receive information about you from service providers, analytics platforms, advertising partners, or publicly available sources, which we may combine with information we collect directly.

3. Cookies and Tracking Technologies

Our website uses cookies, web beacons, pixels, and similar technologies to operate the site, understand how visitors use it, and improve our Services. This includes analytics tools (such as Google Analytics), which may set cookies to track usage patterns and site performance.

By using our website, you consent to the use of these tracking technologies. Most browsers allow you to control cookies through their settings, including blocking or deleting them; doing so may affect the functionality of the site.

4. How We Use Information

We use the information we collect to:

• Provide, operate, maintain, and improve our website and Services
• Respond to inquiries, provide customer support, and fulfill service requests
• Send marketing communications, newsletters, and promotional content, where permitted by law and subject to your ability to opt out
• Analyze usage trends and improve the performance, content, and user experience of our website
• Detect, prevent, and address technical issues, fraud, or security concerns
• Comply with legal obligations and enforce our agreements

5. Sharing of Information

We do not sell your personal information. We may share information with:

• Third-party service providers who perform functions on our behalf to provide and enhance our Services, including hosting, automation, email delivery, customer relationship management, analytics, scheduling, payment processing, and related infrastructure providers. These providers are authorized to use your information only as necessary to provide services to us.
• Business partners where necessary to deliver a requested service or feature.
• Legal and regulatory authorities where required to comply with law, respond to lawful requests, or protect our rights, property, or safety, or that of others.
• Successors in the event of a merger, acquisition, financing, or sale of assets, in which case information may be transferred as part of that transaction.

We may also share aggregated or de-identified information that cannot reasonably be used to identify you.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary depending on the type of information and the purpose for which it was collected.

7. Your Choices and Rights

Depending on your location, you may have rights regarding your personal information, including the right to access, correct, delete, or restrict the use of your information, and the right to opt out of marketing communications. To exercise any of these rights, contact us using the information below.

You can unsubscribe from marketing emails at any time using the unsubscribe link included in those emails.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect the information we collect. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website and Services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can address it.

10. Third-Party Links

Our website may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. The updated version will be indicated by a revised "Last updated" date. Continued use of our website or Services after changes take effect constitutes acceptance of the revised policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us.